Video Production Services

Engage your audience with strategic video services designed for each stage of your relationship with them.

Stage One:
Curiosity

*In the Curiosity stage, videos will help you spark awareness in the crowded marketplace so you can stay top-of-mind with your audiences.*
**Be Seen with…**
• Brand Story Commercials
• Lead Generating Videos
• Paid Media Video Content

Your distribution Plan

How do you plan on sharing your video?

You can have the best video content in the world, but if you don't put in some effort to promote it, it will get lost in the sea of other videos competing for viewers' attention.

So, how do you get your business the attention they deserve?

Google AdWords can get you great results in a short amount of time, much faster than organic traffic.
Paid or Boosted Content Promotion through your current social media platforms (Instagram/Facebook)
Use your YouTube channel to gain attention and drive viewers back to your website.
Improve SEO by promoting video content on your website's blog, a huge win for businesses who need to improve their online ranking.

Brand Story Services

Effective Video Marketing Starts With Your Brand’s Story

There’s a lot to consider before investing in a brand new video. For example,

What overall story is your brand inviting your audience into?
Is your Brand Story being told consistently, clearly, and in a concise way across all forms of communication?
Do your audiences seem to respond or engage?

Strategy Session

*We’ll review your current customer journey and offer recommendations on how to leverage video to help you accomplish your business objectives every step of the way.*
*This includes:*
• **A 60-minute consultation** to clarify your business objectives & evaluate your current marketing efforts
• **Video and/or audio recordings of our discussion**
• **A simple, step-by-step action plan** (.pdf)

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Copywriting SErvices

*Leverage precise language that helps hit your target audience(s) right between the eyes on camera AND on paper.*
*Examples include:*
• **Brand Messaging Guide** *(One-Page Brand Story & One-Liner)*
• **Video Scriptwriting**
• **Blog post created to host your video**
• **Emails written & sent out to your list(s)**

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WEbsite Wireframes

*Ensure the story you’re inviting your audience into is clear, consistent, and compelling across the pages where your video content will live.*
• **An easy-to-follow document that will help you get the layout, flow, and words right on your home page, or landing pages.**

With this helpful resource, you’ll feel confident you’re going to get the ROI you expect from your website— *the first time.*

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You need your investment in video marketing to pay off.

When you partner with Lux Lab, you’re adding an expert team of video storytellers with a combined 40 years of experience to your team.

“We have used Lux Lab for several marketing and brand-building videos. I am extremely impressed with their creativity and responsiveness. They just get “it.” Beyond the actual service they deliver - they are great people to work with.”

— Jeff Beaton, Director of Communications at Holy Family High School

“My firm hired Lux Lab in late 2020 for some video and photo media we needed for our redesigned website. I have a high bar for service, and the team at Lux Lab far exceeded all expectations. They are obviously experts at their craft. Highly recommend!”

— Steven Harp, CEO - Colorado Wealth Group

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Recommended Packages

Perfect for when you’re just getting started with video marketing, or if things have gone wrong with the other guys in the past. *NOTE: Custom or individual videos are always available upon request.